Voyage Dallas Magazine Features Story and Strategy
We're excited to share that Story and Strategy founders Kim Brown and Abigail Hoover were recently featured in Voyage Dallas Magazine, where they discussed the journey of building a boutique public relations firm in Fort Worth.
In the interview, Kim and Abigail shared the story behind Story and Strategy's founding in 2022, born from a partnership that began years earlier as colleagues at Cook Children's Health Care System. With nearly three decades of combined experience in journalism, media and strategic communications, they identified a need in the Fort Worth market for dedicated PR firm capable of handling everything from everyday communications to complex crisis situations.
The feature highlights the firm's impressive growth over the past three years, including:
Building a robust client roster that includes some of North Texas's most influential organizations
Winning multiple awards for their work
Generating millions of dollars in media exposure for clients
Becoming a finalist in the 2025 Fort Worth Business Plan Competition
When asked what sets Story and Strategy apart, Kim and Abigail emphasized their boutique approach: "We're small enough to be nimble, but have the credentials and experience of senior advisors. When our clients hire us, they know exactly who is working on their behalf."
The article also spotlights the firm's unique dual expertise in storytelling and crisis communication, as well as their commitment to empowering others through training courses that teach individuals and teams how to tell their own compelling stories.
Read the full Voyage Dallas interview here.
