The STATE OF COMMUNICATIONS IN DFW
2026
Story and Strategy surveyed more than 60 PR and communications professionals in the Dallas/Fort Worth metroplex to understand challenges, impact and where the profession is headed.
2026 Report
The State of Communications in DFW 2026 report offers a detailed look at how communications professionals across Dallas–Fort Worth are navigating an increasingly complex environment. Based on a survey of experienced communicators, it explores how teams are balancing expanding responsibilities, evolving technology and rising expectations from leadership.
This year’s findings reveal a profession that is resilient and deeply embedded in business strategy, yet still operating under meaningful strain. From workload sustainability and work-life balance to compensation, recognition and role expansion, the report highlights both the progress communicators have made and the systemic challenges that remain.
Download the full report below to explore the insights, data and recommendations shaping the future of communications in DFW.
Download the Full Report
Read the Results of the 2025 STATE OF COMMUNICATIONS IN DFW SURVEY
In 2025, 55 communications professionals from the Dallas-Fort Worth metroplex weighed in on the state of the local communications industry. We have compiled a comprehensive report detailing the findings here.