Unlock Your Communication Potential: Expert-Led PR Trainings from Story and Strategy
We're thrilled to officially announce the launch of our brand-new training courses at Story and Strategy Public Relations!
As an award-winning PR firm in the Dallas/Fort Worth area, we understand knowledge is power. That's why we've developed practical, hands-on training programs designed to empower communicators, small businesses, and nonprofits with the skills they need to thrive.
There’s no gatekeeping here. We believe everyone should know how to tell their story. While there’s a lot of courses out there (trust us, we’ve been through a lot of them), few work with you one-on-one to teach you the skills relevant to your organization, situation and industry.
There’s a big difference between watching recorded computer modules and working directly with an expert coach. At Story and Strategy, we believe in actionable learning.
This isn't just training; it's an investment in your future and your organization's impact.
Here's a closer look at the training courses we're now offering:
1. Storytelling Training for Small Businesses and Nonprofits
(3 weekly sessions, 2 hours each, live online or in person)
Ready to make your mark in the news? This workshop is perfect for small business owners and nonprofit leaders who want to amplify their voice. Learn how to identify your most compelling stories and position them for maximum media coverage
2. Media Training and Interview Prep
(One three-hour session, in person)
Build the confidence you need to shine in the spotlight. This intensive three-hour training combines interactive instruction with on-camera practice to help you confidently handle interviews, press conferences, and other public appearances.
3. From Media to PR – A Beginner’s Guide
(3 weekly sessions, 2 hours each, live online)
Are you a journalist looking to transition into the world of public relations? This course is tailored for new and aspiring PR professionals with a background in journalism. Learn how to leverage your existing skills to successfully shape and pitch news stories from the other side.
4. Strategic Communications Planning
(3 weekly sessions, 2 hours each, live online or in person)
Lay the essential foundations for impactful communication. Whether you're shaping your organization's overall messaging or focusing on a specific project, this course will guide you through audience analysis, goal-setting, channel selection, and key performance indicators.
5. How to Create a Crisis Communication Plan
(3 weekly sessions, 2 hours each, live online or in person)
Be prepared for the unexpected. This comprehensive course will equip you with everything you need to build a robust crisis communication plan for your organization, from assessing vulnerabilities to formulating clear protocols.
6. Test Your Crisis Communications Preparedness (Tabletop Exercise Package)
(2 monthly sessions, 2 hours each, live online or in person)
Don't wait for a real crisis to test your plan. Our tabletop exercise package offers two realistic scenarios for your team to simulate a crisis response in a safe environment. Identify gaps, strengthen strategies, and build confidence.
Ready to Elevate Your Communication Skills?
Don't miss this opportunity to invest in your professional growth and empower your organization. Visit our Training Courses page today to learn more and register for the programs that best suit your needs. We're excited to help you unlock your full communication potential!
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